Written on May 08th, 2008 by RVinki
CLEVER VODKA AD

As a social initiative, Russian Beer Vodka “propaganda” posters were placed on walls facing mirrors in the bathrooms of clubs and pubs. At first glance, the posters seemed to be in Russian. But when patrons looked into the mirror, the Cyrillic letters were reversed to read in plain English, “Real Men Don’t Drink and Drive”.
ads, drink, drunken driing























